Amazon Advertising • Automation Rules
create_rule

Create Automation Rule

Create a new automation rule for Amazon advertising. Supports bid increase/decrease and pause target actions with metric filters, scheduling, and profile scope.

Use Cases

+ Create bid adjustment rules based on ACoS or other metrics
+ Set up automated keyword pausing for underperformers
+ Build scheduled rules that run daily, weekly, or monthly
+ Configure rules across multiple advertising profiles

Example Prompts

Try these natural language queries with your AI assistant:

Create a rule to decrease bids on high ACoS keywords
Set up a bid increase rule for converting keywords
Create a rule to pause keywords with no sales
Help me create an automation rule

Parameters

Name Type Required Description
name string Optional Name for the rule
action string Optional Action type: increase_bid, decrease_bid, or manual_pause_target
metrics_json string Optional JSON string of metric filters
action_settings_json string Optional JSON string of bid action settings
frequency_period string Optional Frequency: daily, weekly, monthly, or custom
mode string Optional Mode: recommend or automate
profile_ids array Optional Array of profile ID hashes to apply the rule to

Returns

Response
Interactive rule creation wizard, or confirmation with rule ID on successful creation