Amazon Advertising • Automation Rules
create_rule
Create Automation Rule
Create a new automation rule for Amazon advertising. Supports bid increase/decrease and pause target actions with metric filters, scheduling, and profile scope.
Use Cases
Create bid adjustment rules based on ACoS or other metrics
Set up automated keyword pausing for underperformers
Build scheduled rules that run daily, weekly, or monthly
Configure rules across multiple advertising profiles
Example Prompts
Try these natural language queries with your AI assistant:
Create a rule to decrease bids on high ACoS keywords
Set up a bid increase rule for converting keywords
Create a rule to pause keywords with no sales
Help me create an automation rule
Parameters
| Name | Type | Required | Description |
|---|---|---|---|
| name | string | Optional | Name for the rule |
| action | string | Optional | Action type: increase_bid, decrease_bid, or manual_pause_target |
| metrics_json | string | Optional | JSON string of metric filters |
| action_settings_json | string | Optional | JSON string of bid action settings |
| frequency_period | string | Optional | Frequency: daily, weekly, monthly, or custom |
| mode | string | Optional | Mode: recommend or automate |
| profile_ids | array | Optional | Array of profile ID hashes to apply the rule to |
Returns
Response
Interactive rule creation wizard, or confirmation with rule ID on successful creation