Apple Search Ads • Analytics
get_apple_wasted_spend
Apple Search Ads Wasted Spend
Find Apple Search Ads campaigns, keywords, or search terms that are spending without generating installs. Identify budget leaks in your App Store advertising.
Use Cases
Find keywords with taps but no installs
Identify inefficient search terms
Discover wasted Apple ad spend
Optimize App Store advertising efficiency
Example Prompts
Try these natural language queries with your AI assistant:
Show me wasted spend in Apple ads
Which Apple keywords are losing money?
Find Apple search terms with no installs
Parameters
| Name | Type | Required | Description |
|---|---|---|---|
| profile_id | string | Required | The Apple profile ID (hash or number) |
| start_date | string | Required | Start date in YYYY-MM-DD format |
| end_date | string | Required | End date in YYYY-MM-DD format |
| entity_type | string | Optional | Type to analyze: campaign, keyword, search_term |
| min_spend | number | Optional | Minimum spend threshold |
| limit | number | Optional | Number of results to return |
Returns
Response
Array of wasted entities with spend, taps, impressions, and zero installs