Apple Search Ads • Keyword Actions
apple_update_keyword_bid
Update Apple Keyword Bid
Update the bid amount for an Apple Search Ads keyword. Raise bids on high-performing keywords to get more volume, or lower bids on keywords with high CPI.
Use Cases
Raise bid on a keyword with strong conversion rate
Lower bid on expensive Apple keywords
Adjust keyword competitiveness on the App Store
Example Prompts
Try these natural language queries with your AI assistant:
Raise the bid on this Apple keyword
Lower the bid for my expensive keywords
Set bid to $2.50 for this keyword
Parameters
| Name | Type | Required | Description |
|---|---|---|---|
| profile_id | string | Required | The Apple profile ID (hash or number) |
| keyword_id | string | Required | The keyword ID (hash) to update |
| bid_amount | number | Required | New bid amount in dollars (min $0.01, max $1000) |
Returns
Response
Confirmation with updated keyword bid amount